Who are we?
Art of Santa Cruz represents a new, non-profit model for establishing a large-scale art exhibition and sales venue in Santa Cruz County. This local arts venue is dedicated to exhibiting and selling the work of local artists in and around Santa Cruz County.
The challenge of expanding our county’s visual arts infrastructure can be overwhelming and prohibitively costly, particularly given our area’s cost of living and the state of the economy. Regional Artisans Association has assembled a large group of local artists who work together in a self-sustaining exhibition space—much like a permanent indoor art and craft festival. Through RAA's organizational framework, and with an eye toward a non-traditional gallery location, we established a successful, large-scale exhibition space that serves to highlight and make available the vast amount of amazing art being created in our beautiful county.
Art of Santa Cruz is located in the Capitola Mall next to the interior entrance of Target, across the aisle from the SPCA storefront.
The Regional Artisans Association (RAA) is a non-profit community arts organization whose mission is to expand the reach and elevate the profile of artists and the arts in Santa Cruz County.
RAA’s programming includes an exhibition and sales venue for local artists (Art of Santa Cruz).